YuMe Toys unveils its 2026 collectibles portfolio with new lines and flagship IPs

As the global collectibles and licensed toy market continues to accelerate – fuelled by fandom culture, nostalgia, and the worldwide rise of character-driven consumer behaviour – YuMe Toys stands as one of the most inventive and fast-growing players in the category. Blending creativity, quality and emotional resonance, YuMe is entering 2026 with its strongest and most diverse product portfolio to date. With an expanded selection of iconic, evergreen and trending IPs, YuMe is reinforcing its position across licensed gifting, lifestyle and collectables. The year ahead showcases a compelling mix of global favourites including One Piece, Hello Kitty and Friends, Molang, Star Wars, Stranger Things, Toy Story, Stitch, Butterbear, Jujutsu Kaisen, Solo Levelling and more—each brought to life through YuMe’s trademark innovation.

Flagship IPs Leading the Charge

One Piece – A Global Phenomenon With One Piece experiencing unprecedented global momentum across streaming, cinema and new adaptations, YuMe’s 2026 range expands with fresh formats such as the standout Barrel Capsule, delivering emotionally resonant character moments at accessible price points. Retailer demand remains exceptionally strong, making One Piece one of the key drivers for the year.

© YuMe Toys

  Hello Kitty and Friends – Iconic and Timeless Hello Kitty, Kuromi, Cinnamaroll and the rest of the gang retain universal appeal, crossing fashion, pop culture and lifestyle. YuMe’s expanded 2026 line includes blind-box collectibles, desk décor and highly giftable charms as well as new lines in party sets, night lights, Hero Box and Zoom Hero making it ideal for consumers from children to young adults. Its evergreen strength continues to fuel consistent sell-through across multiple channels.

© YuMe Toys

Molang – Cute, Calm and Comforting A leader in soft-kawaii, Molang is a powerful lifestyle IP centred on positivity and warmth. YuMe is expanding its Molang range with new keychains, on-the-go accessories and ambient lighting that tap into the “comfort consumer” trend embraced by Gen Z and young adult audiences worldwide.

© YuMe Toys

New & Returning Favourites Strengthening the Portfolio

Star Wars – Arriving March 2026 Launching globally in March 2026, YuMe’s Star Wars range will add one of the world’s most influential franchises to the portfolio. With a product direction that blends collectability, nostalgia and display-driven design, Star Wars will sit seamlessly alongside YuMe’s fan-forward ranges.

© YuMe Toys

Stranger Things – A Proven Hit YuMe’s Stranger Things programme, made famous by its cult-favourite capsule collectibles, continues into 2026 with new formats that echo the show’s retro-suspense aesthetic while appealing to the series’ intensely loyal global fan base. Toy Story • Winnie the Pooh • Stitch – Disney Classics IPs Grouped as a powerful “classic favourites” band, these evergreen Disney icons bring multi-generational charm and broad retail appeal. From heartfelt nostalgia to modern relevance, these properties consistently deliver strong, repeatable collectable performance. Butterbear – Adding to the cuteness YuMe’s growing stable of cute characters continues to gain traction. Butterbear joins Hello Kitty and Friends and Molang as distinctive, high-design lifestyle collectables that offer retailers fresh IP energy.

© YuMe Toys

The Rise of Anime: A Cultural Movement Anime is now a dominant global cultural force, and YuMe is expanding deep into the category with 2026 lines featuring Jujutsu Kaisen, Solo Leveling, Dan Da Dan, Kaiju No. 8, Frieren and more. With products designed for display, gifting and daily accessory use, YuMe blends fandom with lifestyle function in a way that few brands can replicate.

© YuMe Toys

A Unified 2026 Vision With high-margin collectables, year-round sales potential, social-media-ready formats and partnerships across powerful evergreen and trending IPs, YuMe enters 2026 with clear intent: to help consumers around the world celebrate their fandom – emotionally, and stylishly. YuMe Toys is attending Spielwarenmesse 2026. To meet with the team please email emeasales@YuMeToys.com or come by: Hall 12.0/E-11